Listen to

Hello Author!

for the inside scoop on what it’s like to grow an audience and community, build a platform and tell your story. Stephanie will pull back the curtain and share what it’s like to create a strategic and authentic marketing plan for your author brand and book.

 

Ep. 13: Partnerships, Collaborations & Preorders - How these three things are linked

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The 3 reasons why collaborations and partnerships help you increase your book preorders.

 

Ep. 12: Start Showing Up Now

Building a community and platform and gaining visibility is a crucial part of the publishing process. I’ll share why it’s important to show up even if your book isn’t finished.

 

Ep. 11: How to Keep Selling Your Backlist Titles

What are backlist titles? And how do you keep selling them?

 

Ep. 10: How to Know if You Should Use an Agency or go the DIY Route for Your Book Marketing

Learn about the pros and cons of hiring an agency, hiring a consultant or coach (aka done with you) or going the DIY route.

 

Ep. 9: How a Bowl of Pho Turned into a 10+ Year Brand Partnership

Find out how building relationships can turn into years of working together.

 

Ep. 8: How to Market Your Book When You Aren’t Well Known

Listen in to learn all about how to market your book without having a big audience.

 

Ep. 7: How one Podcast Episode Turned into a Feature in the
Associated Press

Find out how the authors of a pizza cookbook got featured in the Associated Press.

 

Ep. 6: The Different Departments at a Traditional Publisher

Listen in to learn about the different departments and the roles they place in creating your book.

 

Ep. 5: Why Podcast Guesting Works for Authors

Build your community, practice articulating your message and find new readers with podcast guesting.

 

EP 4: The New York Times Best Seller List - What I know and how to hit it

Here’s the juice on the New York Times Best Seller List. It doesn’t have to be a mystery on how to hit it. It takes patience, strategy, coordination and consistency.

 

EP 3: How to get More Followers on Social Media

The key is to just get started. Listen for why this is the advice I’ve given over and over again to authors.

 

EP 2: Strategy vs. Tactic

Is your marketing strategic? Or are you focusing more on the tactics without a strategy? Listen to hear the difference on the two.

 

EP 1: 3 Mindset Shifts for Authors instead of Hello Author

In my private podcast, Hello Author, Episode #1, I share the 3 Mindset Shifts to Be a More Successful Author.  Use this download as a reminder for those unhelpful thoughts that can pop up in your mind.