What exactly is book marketing? And how do you do it as an author? Book marketing is such a vague and encompassing concept. If you’re here reading this, you know that book marketing is part of being a published author.  if you’re like many authors I talk to, that phrase can feel... well, a bit vague and maybe even a little overwhelming. What does it really mean? And how on earth are you, the writer, supposed to become a marketing guru overnight?

Welcome to the start of this series on my blog, ON THE INSIDE. I have heard over and over again that the publishing industry can be so opaque, confusing and mysterious.  It doesn’t have to be this way! I created this blog series so that we can all hear from people on the inside of publishing. The goal of this is to get you the answers to the questions that you have. So if there is anyone you want me to interview, send me an email at stephanie@stephmoonco.com to let me know! 

I am delighted to introduce Dean Jones to you in the first On the Inside posts.  

Dean Jones is a librarian and host of The Well Seasoned Librarian.  I started following him when I was doing research for a cookbook client looking to be on more podcasts. On his show, he interviews so many amazing cookbook authors. One of my favorite episodes was with Sarah Ahn, author of Umma: A Korean Mom’s Kitchen Wisdom and 100 Family Recipes.  And then I was lucky enough to chat with Dean on his podcast. Here is my episode!  

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